Top 10 Best Selling Eyeliners in India (2020)

Beauty is personified with the use of eyeliners. Best selling eyeliners from various famous and international brands are listed here in this article to help you choose the best that suits your style and makeup needs.

Eyeliners are eye makeup products used by women to color the eyelids’ outline to make the eyes look bigger and more beautiful. The best selling eyeliners listed in this article do precisely that – they make your eyes look bigger, brighter, and very beautiful.

All eye makeup products like eye shadow, eyeliner, eyebrow pencil, eye color, mascara, and kajal have the same function – to make the eyes look beautiful. Eyeliners can also change the shape of your eyes.

Do not worry about any health hazards. Manufacturers have formulated the eyeliners so that they do not allow microorganisms to grow and multiply. The ingredients used are safe for the eyes.

Best Selling Eyeliners in India

Now you must be thinking, what are the best selling eyeliners made of? Well, different companies use different ingredients to manufacture eyeliners. But, there are some essential ingredients that all eyeliner manufacturing companies use, like film formers, thickening agents, and pigments.

Film formers help produce a thin layer on the skin so that the eyeliner can be applied easily. Thickening agents make sure that the eyeliners have a sufficiently thick consistency. These include waxes, clays, and gums.

Pigments deliver an attractive color to the eyeliners. These include iron oxides for black and brown shades, titanium dioxide for lighter colors, chromium oxide for green, and ultramarine for blue.

Women use eyeliners to make their eyes look wider or smaller. They can be drawn on both your upper lashes and lower lashes and are available in various colors like black, brown, silver, gold, white, glitter-flecked, and grey.

Best Selling Eyeliners
Best Selling Eyeliners in India

How to Apply Eyeliner Correctly

Apply winged eyeliners on top of the upper eyelid. Its ends are extended like a wing, halfway towards the end of the eyebrows.

Tight lining is the process of using eyeliners to remain sealed against the water lining under the eyelashes of the top eyelid and above the eyelashes of the bottom eyelid. These eyeliners are usually waterproof.

At times, after applying eyeliners, the lining transfers to your eyelids and destroys the look. In that case, it is preferable to increase the height of your eyeliner so that the line is visible even when you open your eyes.

Colored Best Selling Eyeliners

If you’re bored of applying the classic black eyeliner all the time, then go for colored eyeliners.

To use them, apply only a thin streak on both your upper and lower lash line. If you ever face uneven thickness of eyeliners on both the eyes, use a thin line initially. If it is thicker on one side, it is easier to adjust it on the other side.

An eyeliner highlights the appearance of the eyes and emphasizes its beauty. Although the functions performed by all eyeliners are the same, they differ a bit depending upon their quality and manufacturing companies.

Searching for a perfect eyeliner online will put you in a dilemma on the wide variety of eyeliners available in the market today.

Hence, in this article, I will list the top 10 best selling eyeliners available on Amazon that are durable, economical, trustworthy, and reliant and help you make a choice.

Before getting into the actual list, here’s the standard disclaimer, which I think you should know before proceeding. is essentially a repository of articles that talk about best selling products in a particular category or type of products that you are looking to purchase online.

Also, I am using affiliate links below, which means that when you purchase through any of these links, Amazon will pay me a small commission for absolutely no extra cost to you.

With that out of the way, let’s now take a look at the top 10 best selling eyeliners in India. If you want to buy eyeliners online, pick bestsellers.

Maybelline New York Colossal Bold Eyeliner

The Maybelline New York Colossal Bold Eyeliner is suitable for everyday use as it sets into a film in just one stroke. You can use the eyeliner to create different looks like a winged, butterfly, or simple swipe.

For best looks, use it along with colossal kajal and colossal mascara. This best selling eyeliner is smudge-proof and waterproof and lasts up to 24 hours.

Its applicator has a thin brush tip and long handle for easy application. Apply it from the inner corner of each eye and draw a stroke along your upper lash line. For making your eyes look bold and beautiful, extend a bit beyond the end corner of each eye.


  • It weighs 13.6 g.
  • Its brushes have soft bristles.
  • It gives a matte look to your eyes.


  • Its pure jet black color makes your eyes look bold and sharp.
  • Its smudge-proof and waterproof feature makes it edible for everyday use.


  • Fake sellers deliver diluted eyeliners.

Maybelline New York Lasting Drama Gel Eyeliner

The Maybelline New York Gel Eyeliner is tested by ophthalmologists and hence is suitable to wear with contact lenses all day long.

The brush has soft bristles and can draw lines of any thickness. It doesn’t have a creamy texture and thus dries up very quickly. It is also waterproof, smudge-proof, and resistant to sweat, tears, and sebum.

The best selling eyeliner lasts up to 36 hours and gives your eyes an intense look. To use it, apply the eyeliner using the thin brush from the inner to the outer corner of the eye. This oil-free eyeliner creates a thick impact with just one stroke.


  • It weighs 18.1 g.
  • Its dimensions are 3.6 x 3.6 x 13.5 cm.
  • You can apply it above both upper and lower lashes.


  • It saves your eyes from any irritation.
  • It has a jet black color and glides nicely on your eyelids.


  • Wearing for a longer time might make your eyes look like they have dark circles.

Maybelline New York The Colossal Liner

The Maybelline New York The Colossal Liner dries up within moments after its application. It lasts up to 12 hours after it is applied.

Manufacturers have designed the liner’s tip conveniently to avoid crooked lines while using and smoothly glides on your eyelids to give a clean finish. It has a pigment technology that provides this best selling eyeliner with an intense black finish and does not fade away.

To use it, apply the fine brush in the inner corner of the eye. Move it along the lash line and extend it outwards. It is a waterproof and smudge-proof eyeliner. 


  • It weighs 4.54 g.
  • Its dimensions are 18 x 8 x 8 cm.
  • It has a jet black color.


  • You can remove it conveniently with any makeup remover.
  • It is affordable and long-lasting.


  • It doesn’t have a matte or glossy texture.

Lakme Absolute Shine Liquid Eye Liner

The Lakme Absolute Shine Liquid Eye Liner makes your eyes look stunning. It is manufactured with a water-based formula and hence is convenient to apply and has a rich and intense color.

It glides on your eyes smoothly with just one stroke and stays on your eyes for an exceptionally long time, thus keeping your glamorous look intact. The sleek and round cap of the bottle gives you a comfortable grip and makes it convenient for you to apply the eyeliner.

The bottle is lightweight and is suitable for carrying it wherever you go, enabling you to add quick touch up wherever you go.


  • It weighs 4.54 g.
  • Its dimensions are 1.6 x 1.6 x 9.4 cm.
  • It dries up very quickly.


  • It is smudge-proof as it absorbs excess oil from your skin.
  • It gives your eyes the perfect matte look.


  • The consistency of the liquid is a bit thin.

Music Flower Long Lasting Gel Eyeliner

The Music Flower Gel Eyeliner is jet black. The slanting brush marks perfect lines on your eyelids. It dries within seconds after applying and hence is smudge-proof.

Using this best selling eyeliner makes your eyes look beautiful and flawless. It comes with two gel eyeliners and two different brushes that are cheap and of good quality. The jar containing the eyeliner is sturdy, which makes it travel friendly, and you can apply it anytime and anywhere.

It also comes with two brushes. One can draw a wing, and the other for drawing a clear line.


  • It weighs 4.3 kg.
  • Its dimensions are 35 x 94.8 x 10.9 cm.
  • It is edible for learners who are preparing for music grade exams.


  • It has 21 Indian tones and 26 Indian rhythms. You can also play authentic Indian ensemble sounds like Sitar, Tabla, Harmonium, Santur, Sarangi, and various regional rhythms.
  • You can use it as a playback device by connecting an audio player to it.


  • The keys might give off a squeaky sound while you play.

Best Selling Eyeliners Buying Guide

If eyeliners are worn right, they can make your eyes look extraordinary. But, if worn in the wrong way, then they can make your eyes look horrible.

Hence, in a market where there are thousands of eyeliners to choose from, it is essential to know what to consider before buying eyeliners. Any of these best selling eyeliners will stand true to their promise.

Firstly, select the perfect color for yourself. Decide if you want a neutral color to wear every day or some other glossy color for special occasions.

Secondly, think about what kind of eyeliners suit you. If you want thin and sharp lines, then go for liquid eyeliners. If you wish to thick lines, then go for felt-tip eyeliners. Pencil liners make the lines around the eye thick or thin, soft or sharp, depending upon the pencil.

Thirdly, judge your hand. If your hands are unsteady, then I recommend you use a pencil liner. Liquid liners are best suited for people who have a steady hand in applying liners.

Lastly, decide if you need waterproof eyeliner. Do not go for the waterproof eyeliners if you don’t have waterproof makeup removers. They are best suited if you’re living in a humid area.

There are many customers out there who have received duplicate and second-hand products. Hence, it is always recommended to check your items in front of your delivery person if allowed. Most of the time, you can even return the product if you do not like it for some reason.

Also, I advise you to check the ratings of the seller you’re buying from. Because at times, it’s not the fault of the product but that of the seller who sells duplicate products. Buyers who have received identical products have always been dissatisfied.

Spanking Precision Liquid Waterproof Lash Eyeliner Pencil

The Spanking Precision Liquid Eyeliner Pencil is a smudge-proof and waterproof eyeliner. It gives your eyes a deep black and jet look.

It lasts up to 12 hours, and its compact shape makes it convenient to use. Using this eyeliner applies colors to the area around the eyes to accent and highlight the eyes’ appearance. This best selling eyeliner gives depth to lashes and makes your eyes look enhanced and gives you a radiant look.

With the all-new Spanking Precision Liquid Eyeliner Pencil, you can draw thin lines, create a smoky eye, or go for a multi hue effect.


  • It weighs 18.1 g.
  • It is dermatologist tested.
  • It is best suited for beginners.


  • It is convenient to use as you can hold it like a pen and use it.
  • It is affordable and of high quality at the same time.


  • It doesn’t dry quickly.

Lakme 9 to 5 Impact Eye Liner

The Lakme Impact Eye Liner is a vibrant and intense black liner that dries up quickly and is waterproof. Applying this eyeliner gives your eyes a bold and long-lasting impression.

This best selling eyeliner is convenient to use because of its long brush handle that offers a comfortable grip to create the eye look that you want without having uneven lines. The textures created by it are silky and smooth, and you can use it to create bold, dark, and dramatic eyes.

It doesn’t fade even after keeping it on your eyes for hours. The Lakme Impact Eye Liner is also available in a variety of shades.


  • It weighs 9.07 g.
  • Its dimensions are 1.5 x 1.5 x 10.1 cm.
  • Its vibrant color stays for an exceedingly long time.


  • It is smudge-proof.
  • It is suitable for people who want to wear it every day at work.


  • The brush doesn’t have a sharp tapered point, which makes it challenging to draw wings.

Atongm.lucy Eyeliner Pen

The Atongm.lucy Eyeliner Pen is the perfect eyeliner for beginners to master the wings of cat eyes. Its ingredients are of high quality, and the eyeliner is ergonomic too.

It is an easy-to-apply eyeliner that is trustworthy, durable, and safe. It is water-resistant, smudge-proof, and lasts long for up to 24 hours to give you an elegant look. The Atongm.lucy eyeliner is not only easy to apply but can also be easy to remove using any oil-based or water-based makeup remover.

The eyeliner is lightweight, compact, and easy to carry, making it edible for convenient storage in handbags or cosmetic bags. It also has a quick-drying formula.


  • Its dimensions are 13.4 x 0.95 x 0.95 cm.
  • It weighs 20 grams.
  • Exquisite and stylish.


  • Its pen tip is skinny for the perfect wing design.
  • It is economical and durable, and you can use it daily.


  • Due to the difference in light and display, even this best selling eyeliner pen will have a little color difference.

Lakmé Insta Eye Liner

The Lakmé Insta Eye Liner is water-resistant that enables it to last long. The eyeliner’s color is deep and intense, accentuates your eye makeup, and adds beauty and glamour.

The brush of this best selling eyeliner is smooth, which enables you to create the look you desire with just one stroke. It comes in a compact glass bottle with a sturdy screw-type lid and is easy to carry in your bag, making it perfect for an instant touch up.

 Once applied, the eyeliner doesn’t feel heavy on your eyes. It is a smudge-proof liner, and the color doesn’t fade for a long time.


  • It weighs 60 g.
  • Its dimensions are 7 x 2.2 x 2.2 cm.
  • It is a perfect everyday wear.


  • This best selling eyeliner is convenient to apply and dries very quickly.
  • It is economical and affordable with a sturdy design that makes it easy to carry anywhere.


  • The brush is a bit thick.

Colorbar Waterproof Liquid Eyeliner

The Colorbar Waterproof Liquid best selling eyeliner is resistant to water and lasts long after its application. Even after hours, it doesn’t smudge, crack, or color doesn’t fade.

Its applicator is flexible and comfortable, enabling you to define any thick or thin line with just one stroke. Women who use contact lenses can also use them. The eyeliner has a quick-drying formula.

To use it, shake the bottle and start applying from the inner corner to the outer corner of the eye. While moving the applicator, you can make your lines as thick or thin as you want them to be.


  • It weighs 5 g.
  • Its dimensions are 10.16 x 1.78 x 1.78 cm.
  • It gives your eyes a textured finish.


  • It has a matte finished, intense black color.
  • It allows extra coverage.


  • The eyeliner dries within seconds, so make sure you apply it in one stroke as using it multiple times will make some parts look bright and some fade.
BONUS: Latest, Affordable, Best

Lakme Eyeconic Fine Tip Liner Pen

With the all-new Lakme Eyeconic Liner Pen, you can line your eyelids with the liner that stays on for 14 hours. It is smudge-proof and waterproof. This best selling eyeliner has an intense black finish.

Using Lakme Eyeconic curling mascara and Lakme Eyeconic kajal lends excellent results and gives you a complete look. The eyeliner allows you to style your eyes in more than one way with the help of two interesting nibs: fine tip and block tip.

The excellent end is perfect for an everyday look, and the blocked tip is ideal for days when you want an intense, bold black finish.


  • It weighs 10 g.
  • Its dimensions are 12.19 x 1.27 x 1.02 cm.
  • It has only one stick that you can use for both fine and block type tips.


  • It is very convenient to use and draw wings.
  • It lasts for a long time and doesn’t fade unless removed with a makeup remover.


  • The eyeliner is not refillable.

✅ PBS Recommendation

Of all the best selling eyeliners mentioned above, I would like to recommend Maybelline New York Colossal Eyeliner as you can use it to create different looks like a winged, butterfly, or simple swipe. It is smudge-proof and waterproof and lasts up to 24 hours.

I would also recommend Lakme Eyeconic Fine Tip Liner Pen as the eyeliner allows you to style your eyes in more than one way with the help of two interesting nibs: fine tip and block tip. It can stay on for 14 hours and is smudge-proof and waterproof.

This article is written with a vision to make you aware of some of the best selling eyeliners that are both stylish and durable. I hope you will be able to choose the best that suits you.

That’s all I have in this article. Thanks again for reading. Keep checking the other articles on the website and get in touch on social media.

Please feel free to write below if you have a feedback, suggestion, or complaint. I love your comments.

If you want to buy anything online, pick bestsellers.

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